Website Vantage

Instead of you just taking my word for it,  I searched the internet for other internet marketing experts opinion of the benefit of blogging.  Not only did I find an article about the benefits of blogging but I also found someone who agrees with me on the benefits of using Wordpress for your self hosted blog platform.

Scott Van Achte is the Senior SEO at StepForth Web Marketing Inc.; based in Victoria, BC, Canada and founded in 1997. He wrote in Site Pro News:

“It’s no secret that a continually updated website with new content being added regularly stands a good chance of doing well in Google. One of the long standing methods to regularly expand a site’s content is through the use of a blog.

While there are numerous platforms to choose from for managing a blog, few can compare with the immense flexibility offered with WordPress, and at a cost of free, the price can’t be beat either.

Google likes fresh new content, and setting up a blog on your site, assuming it is updated often with interesting and relevant material, can be one of the best things you can do to help out your search rankings.

The key to building a successful blog is to update your blog regularly and to make sure you are using the same relevant keywords in each blog post.

• Regularly means 2 to 3 blog posts a week on average when you are first starting out and at least on a week to maintain the freshness of your blog and content.
• Relevant keywords are the top 3+ words or phrases you have chosen as your marketing focus for search engine searches.

Following these 2 simple blogging tips can build the traffic you desire for your blog or website.

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