Internet Is the Place To Promote Your Business

December 18th, 2009 | Author: Scott

I heard on a radio newscast today that the recession is affecting the cost of 2010 Super Bowl advertising. A 30 second ad for last year’s Super Bowl ad cost on average 3 million. An ad for this year’s Super Bowl is down to 2.5 million and maybe lower.

Pepsi has decided not to run an ad during the Super Bowl like 2009 Super Bowl Ad below.

Pepsi has been running Super Bowl ads for 23 straight years and has decided to invest in other forms of advertising like cause-oriented marketing campaign most likely promoted in part via the internet.

Has the recession affected TV advertising or has the internet? I found several articles with headlines like:

Internet Advertising is gaining momentum over Television Advertising

Is the Game Over for TV Advertising?

Internet Advertising Robust Even in Recesssion

I saw another article claiming TV advertising will continue to grow and be a large share of advertising expenditures but the growth will come from internet delivered programming. Sounds like internet advertising to me.

My point is the internet is and continues to be the “medium” to invest in advertising and promoting your business or product. Contact me if you want a website or blog for your business or product.